Helen McCabe is the bee’s knees! She has worked in media most of her life before founding Future Women. Helen started her career at Channel and quickly moved to work in the Press Gallery in Canberra. What a start for a young female reporter! This was followed by ten years as the London Correspondent for News Corp before she returned and worked as a Night Editor at The Australian, followed by a stint as Deputy Editor of The Sunday Telegraph.
Soon after this, she was invited to be the Editor in Chief of the Australian Women’s Weekly where she stayed for 6 years and loved it! Such an iconic magazine for women in Australia.
From News Corp, Helen moved to Channel Nine where she was the Head of Lifestyle and then the Head of Digital Content. She was responsible for the launch of Nine Honey before she made the leap and founded Future Women, in partnership with Nine.
Helen is now helping hundreds of young women navigate their careers, upskill and connect with other women through #FutureWomen. An idea I obviously LOVE!
—– Our Sponsor: Brand for Brands —–
This episode is sponsored by Brand for Brands. Brand For Brands is a branding agency run by two sisters, located in Sydney. They specialise in building and refreshing brands that speak to the right people, the ones that will invest in your products and services. To find out more, go to
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—– What is the She’s the Boss Show? —–
She’s the Boss is a show dedicated to female founders and women doing extraordinary things in business. Airing every week, Jules interviews two women at a time as they discuss their personal business journey, what they have achieved, and what they have learned along the way.
It’s lots of fun as well as offering insights and advice to other women in business, or those that may be considering going into business themselves.
— LINKS —
Website: https://www.shesthebossgroup.com
Instagram: https://www.instagram.com/shesthebossshow/
Facebook: https://www.facebook.com/groups/shesthebossgroup
Host: https://www.julesbrooke.com/
Guest: https://futurewomen.com/
— TIMESTAMPS —
00:00 Intro
00:58 What is Future Women?, Networking
04:37 New Women in Business are the “Gap in the Market”
08:35 Moving on from Channel 9, Women’s Weekly
10:55 Growing Up, Finishing School & Starting Journalism
14:29 First Jobs, Channel 10 & 7
15:38 Moving to Canberra to Cover Politics
18:27 Leaving Canberra for News Corp, London
23:21 Moving Back for a Production Job at The Daily Telegraph
27:40 Working at The Australian, The Sunday Telegraph
29:20 Women’s Weekly, Royal Interviews and Julia Guillard
32:30 How to Manage Haters, Reducing Profile
36:14 Culturally Not Liking High-Profile Women in Australia
37:10 Joining Channel 9 Honey, Future Women
39:46 Outro