” What an extraordinary woman. Jules is a contact you want to have in your little black book. As a PR expert she is prepared to do what it takes to ensure that your profile is polished, your story angles are engaging and the amazing wins you have from your business will get published. Stop talking about getting PR done and call Jules.”
Melissa Dunbar, CEO, Big Fish Events Group
So, you want to learn how to do PR? I can teach you!
PR is a brilliant marketing tool. It positions you as an expert, you build immediate trust with potential customers because of the third party endorsement from a media outlet, and, once you learn how to do it, it’s free!
You don’t pay a media outlet to run a story for you, or to interview you. You just have to give them something that is newsworthy.
That’s where I come in. I can teach you a gazillion ways to make your story newsworthy so the media will be lapping it up!
Let’s do it together.
What’s involved?
In order to get started, I want you to watch my 6 video lessons before we start our weekly meetings. These will give you the basics for how PR works, what to prepare in advance, how to choose the media to approach, what the process is for reaching out to journalists and a whole lot more!
Each lesson takes you through the steps involved to running your own campaign, including what to prepare first, how to work out your niche markets, how to come up with newsworthy angles, how to approach the media and more. The videos are roughly 45-60 mins long.
You will be sent an email with a private YouTube link for the lessons once you have paid for the coaching. You can watch them at your own pace.
“A wholehearted THANK YOU to you Jules! Your connections, knowledge and platform had one of my articles published 4 times with 4 different media outlets within 2 weeks. I was so excited to email you with the words ‘I’ve been published!’ For me, it’s been such a great credibility builder. If you’ve ever thought about getting yourself published, I highly recommend Jules.”
Every week we will meet for 30 mins
Once you have watched the videos, we can talk about the media and newsworthy angles that are right for YOU and your business. I will help you with angles, headlines, your copy, how to reach out to the journalists you want and more. We can role play pitching, and I can even be on a zoom call with you while you call TV or radio producers.
I want to make sure you know how to do it and are comfortable that you can make effective pitches.
We will make a regular weekly time together that works for both our diaries!
It won’t break the bank and is MUCH cheaper than using an agency!
Learning how to handle your own PR is a skill worth having, and you can apply it to multiple brands and keep going forever. It’s a bit like riding a bike! In just 8 weeks I can teach you everything you need to know to be able to manage your own PR campaigns going forward. This includes approaching magazines, newspapers, TV and radio nationally.
Only $4,997 + GST
for 2 months coaching including:
6 video lessons
40 page eBook with all the tips and tricks – and examples – you need
Weekly coaching for 30 mins with Jules
Pay In Installments
Pay in two instalments:
$2500 + GST upfront and $2500 + GST 4 weeks later.